Twitter Marketing Services – to Stay in Touch with Loyal Clients Always

If you don’t keep in touch with your clients on a regular basis, they will soon forget who you are and what products and services you offer. This will lead to losing your clients and ultimately money. Staying in touch with clients is very important to promote your business. Don’t think that phone calls and snail mails are the only ways to stay in touch with your clients and prospects. Now is the time to move into the e-marketing (online or the internet marketing) arena. Social media marketing is a form of internet marketing that offers significant opportunities for you to stay connected with existing customers and find new ones. Social media outlets such as Facebook, Twitter, Google+, and YouTube are just to name a few.

Using Twitter as part of online marketing strategy will help you expand and strengthen your business relationships without spending a single penny on marketing. Twitter marketing services have been widely used by ordinary people, celebrities, organizations and businesses to stay connected. If you have an online business, then it is advisable for you to take advantage of Twitter.

Twitter marketing services facilitate effective internet marketing that allows you to stay in touch with people who follow you. It allows users to share information by means of 140 character posts which are known by the name “tweets”. These tweets may include links to images, videos and just about anything on the web. Creating a Twitter identity is all about showcasing your business for maximum exposure while enhancing your business credibility. Just create an account and link the account to a web page, instant messenger program or mobile phone, allowing the user to send/receive messages to and from others.

Establishing online presence on Twitter is time-consuming. There are several social media outsourcing firms that offer complete Twitter marketing services. These services include:

• Twitter ‘progress’ reports to measure your online success
• Creating accounts with custom-designed Twitter page
• Follower base building 
• Online reputation management
• Content and spam moderation
• Winning tweets that create effective results
• Creating an effective sales funnel
• Moderation of account activity

Professional SEO companies help you create Twitter accounts and engage your clients with interesting tweets, respond to the queries of your customers, develop your brand, maintain the account by tweeting periodically, develop contests and giveaways with the current followers to attract new customers and also provide comprehensive report on the company’s Twitter image.

In short, businesses that utilize Twitter marketing can effectively increase business communication. Don’t miss an opportunity to connect with your clients! 

Twitter Doesn’t Help Bring in Much for Small Businesses, Survey Tells

Twitter is perceived as one of the important pieces of the social media marketing campaign pie, but according to small business owners it simply hasn’t worked! A recent survey conducted by Vistage International and The Wall Street Journal has revealed that only a negligible 3% among the 835 surveyed owners of small businesses believed Twitter could help their business.

LinkedIn got the single highest percentage of votes, 41% believing that social network to be potentially advantageous to their business. YouTube was picked up by 16% of the respondents while Facebook was chosen by 14% of the small business owner respondents.

Twitter and Small Businesses

Twitter seems to have quite some work to do and it has nothing to attract them with except its concept of short message sending. Small scale industries constitute a significant chunk of companies in the US and Twitter responds to the survey saying that it is only beginning to canvass its social media worthiness specifically to small scale industries. For search giants such as Google, small businesses are a major source of revenue.

How Facebook Helped a Small Business Owner

The owner of a small business dealing in manufacturing and delivering low calorie meals has been using Twitter and Facebook for three years to market his business. From 2011 he has designated one of his employees to work on social media marketing for 20 hours per week. The plan involved starting health discussions in Facebook and providing health tips and links to health articles in Twitter. In 2012 Facebook managed to become the sixth highest online traffic driver to his website. Twitter has only managed to be the 117th online traffic driver. His company started using Pinterest, the online scrapbook, around four months before and it has already managed to rank 59.

Facebook’s Response and the Kind of Social Networks that Succeed

Facebook naturally nods in approval at results such as these, claiming these are similar to what many other independent surveys on small businesses have proved. While only 4 out of 10 business owners have set apart employees to social media marketing, usually because they don’t have much resources, time and money to research on the most effective social media plans, half of the surveyed small businesses reported spending anywhere from one to five hours a week on social media campaigns. One-third of businesses also reported spending no time. The social networks that deliver quick results are therefore more appropriate for these businesses and LinkedIn and Facebook seem to have emerged favorites.

A Law Consultancy Firm’s Social Networking Experience

The head of a law consultancy firm says that he has devoted two days each week for developing ways to drive traffic to his website since two years and has used LinkedIn, Facebook, Twitter and YouTube. As a result the website receives 12,000 visitors each month now which is a massive rise from 800 visitors per month in 2011. The revenue he receives from his website has also increased fivefold, he claims. Still Twitter contributes very little to his web revenue.

Twitter maintains that it is only about to embark on an effort to educate business owners on the best ways to use the service and reach potential customers and also informs that around 4.5 million owners of smaller businesses are already employing Twitter though the company has not seriously begun campaigning to them.

Professional SEO companies can help businesses capitalize on the potential of social networking in a cost-effective manner.